Cory Shirk: 281 Darren Jacobson on Best Practices in Group Exercise Management

Tuesday, March 17, 2020

281 Darren Jacobson on Best Practices in Group Exercise Management

Darren Jacobson is the Senior Vice President of Instructor Programming for Zumba Fitness LLC based in Miami. He holds a bachelors degree in Human Movement Science and is a featured writer for numerous fitness industry publications. In addition, Darren sits on the IDEA Program Directors Committee and is an IHRSA industry expert in the field of Personal training. Darren was previously with the Virgin Active Group in South Africa as the Head of Product for their chain of 100 plus Health clubs. Darren is a recognised speaker at most major international fitness conventions including IHRSA, IDEA, CAN-FIT-PRO and FILEX and has presented at conventions across South Africa, Canada the USA and Asia.

Your Podcast Snapshot:

How to choose which group exercise certifications are acceptable and credible?
Who should pay for ongoing education – the instructor or the facility?
How to recognise and reward group exercise excellence

Episode Timeline:

00:03 Your Fitness Business Podcast Snapshot
00:45 Thank you to our podcast partner, One Fit Stop
01:21 IMPORTANT Announcement!! Apply to be the next host of The Fitness Business Podcast here
02:20 Introducing Darren Jacobson
03:59 Thank you to our podcast partner, One Fit Stop
04:26 How to choose which group exercise certifications are acceptable and credible
18:16 Who should pay for ongoing education – the instructor or the facility?
22::41 How to recognise and reward group exercise excellence
15:31 What is Hyper Targeting
30:01 This weeks Keepme Fitbizpiration
31:31 Message from our podcast partner Team Rockstar Fit
32:08 Quick Fire Five with Joe De Sena
36:45 Message from our podcast partner GymSales
37:37 REWIND Show: Group Fitness New Years Resolutions
38:05 Thank you to our foundation partner Active Management